Developers might be able to find other ways to distribute their products. Apple could have its worldview endorsed, or it might have to fundamentally shift its business model. Politicians around the world are watching. Epic Games vs Apple Could Have Huge ConsequencesĪs the dust starts to settle on (this part of) the Apple and Epic Games trial, it’s worth remembering quite how significant the consequences of Judge Roger’s ruling could be. Epic had been trying to demonstrate that Apple could and should allow downloads that bypass the App Store, as is possible on the Mac. He said the mobile operating system was a “much more attractive market” for would-be cyber-attackers. Federighi was actually doing was laying out how important it is for iOS security to be tight. Run that by me again? Apple doesn’t think Mac security is good enough? The software supremo said that “we have a level of malware on the Mac that we don’t find acceptable,” and apps downloaded from the internet contain hidden malware which is “regularly exploited,” Protocol reported. What was a little more eyebrow-raising was the comments from Mr. Cook’s staunch defense of his company is hardly a surprise. Apple’s just profiting off that, it seems to me.” Craig Federighi Said What? But after that first time, after that first interaction, the are keeping the customer with the games. She said that she understood “this notion that somehow Apple’s bringing the customers to the users. The company believes it maintains a safe and trusted environment for its users and developers which needs to be paid for.Īgain, we will see if this impressed the judge. This essentially is the core of Apple’s argument to justify the 15 or 30 percent cut it takes from developers on App Store and in-app purchases. We have 150,000 APIs that we create and maintain, and numerous developer tools, and the customer service piece of dealing with all these transactions. In a sense, it’s almost as if they’re subsidizing everybody else. The gaming industry seems to be generating a disproportionate amount of money relative to the IP that you are giving them and everybody else. Judge Rogers was not impressed by that argument, according to The Verge, and pointed out: Might opening up the system mean lower prices for consumers? “If you allow people to leak out like that, we would, in essence, give up our total return on our” intellectual property, said Mr. The Judge herself, who is ruling on the case instead of a jury, asked him why Apple restricted users to only purchasing apps via the App Store. “I know of nobody in the smartphone business who’s not selling into China,” Mr. During his testimony, he hit back at criticism of his company’s continued presence in China. Cook has ever taken the stand as Apple CEO. What Did Tim Cook Say in the Apple – Epic Games Trial?įor Apple and legal-watchers this case has been a fascinating one, not least because it was the first time Mr. As we await the verdict, which Judge Yvonne Gonzalez Rogers said would take “a while,” it’s worth reflecting on what we actually heard during a tumultuous three weeks, and what the consequences could be. During the courthouse battle we saw big hitters from both company’s, including Apple CEO Tim Cook and SVP of software engineering Craig Federighi, take the stand. Apple’s trial with Epic Games is over for now.
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